How to Get Your Product Featured in ChatGPT and What Every eCommerce Brand in Egypt Should Know

Google isn’t the only place people are searching for products anymore, ChatGPT is eating into your traffic.

While you're spending on SEO, Google Ads, and influencer campaigns, potential customers are asking ChatGPT what to buy, and your product isn’t even in the conversation.

It’s not because your product isn’t good.

It’s because you’re not optimized for AI discovery and most ecommerce brands don’t even realize that’s a thing.

So when someone asks, “What’s the best local skincare brand in Egypt?”

Or, “What noise-canceling headphones are actually worth it?”

ChatGPT has answers. But is it saying your brand?

This isn’t paid placement.

It’s not affiliate marketing.

It’s the new front line of organic discovery, and the game has changed.

Let’s dive into how ChatGPT recommends products, why most brands are invisible to it, and what you can do right now to get ahead before your competition catches on.

When OpenAI launched product recommendations inside ChatGPT, it marked a shift in how people shop, especially during their decision-making moments.

Instead of searching through ads or affiliate lists, they get a trusted, neutral suggestion, often curated from products that genuinely help solve a problem.

These aren’t paid placements. You can’t buy your way in.

Products are picked based on quality, clarity, usefulness, and trustworthiness.

For ecommerce brands, this is a massive opportunity.

But also a wake-up call.

Let’s address the elephant in the room.

You might have a great product.

But if ChatGPT can’t understand it, trust it, or find it, you’re invisible.

Here are the most common issues we see:

AI needs clarity. If your page doesn’t clearly say what your product is, who it’s for, and how it helps, it won’t get picked.

Avoid vague jargon or fluff.

Write like you’re solving a problem for a human—not pitching to a search engine.

Products with no reviews, unclear shipping info, or sketchy websites? AI stays away.

You need:

• Clear contact info
• Real user reviews
• Secure website (HTTPS)
• Return policies

If a human would hesitate to buy, ChatGPT won’t recommend it.

If your product pages aren’t properly structured (think clean URLs, mobile-friendly design, or schema markup), AI won’t even find your product.

And if it does, it might misunderstand it entirely.

According to OpenAI, recommendations inside ChatGPT are guided by a few core principles:

• Helpfulness: Is your product the right solution for the user’s need?
• Trustworthiness: Is your brand credible, secure, and backed by real customers?
• Clarity: Does your product page explain everything clearly and answer the right questions?

Let’s turn that into a practical game plan.

Here’s the good news: You don’t need a massive budget.

You just need clarity, intent, and a little structure.

Your product pages should:

• Solve a problem
• Explain how it works
• Be written in natural, conversational language

Example:

“This laptop stand keeps your posture aligned during long work hours”

...is much better than

“Aluminum ergonomic multi-angle adjustable stand for laptop.”

Think like your customer. Think like ChatGPT.

Your product page should answer:

• Who is this for?
• What problem does it solve?
• How does it work?
• What makes it different?
• How much is it (including shipping)?
• What do real customers say?

If you skip these, someone else gets recommended.

AI looks for the same credibility signals a human does:

• HTTPS secured website
• Physical address and contact info
• Customer reviews
• Return and shipping policy
• Press features or testimonials

Don’t hide these in footers or external pages.

Make them part of your product experience.

This one’s a little technical, but important.

Make sure your product pages use:

• Schema markup (for products, reviews, pricing)
• Mobile-first design
• Fast load speed
• Clear, SEO-friendly URLs

If AI can’t read your page properly, it won’t recommend it, even if your product is perfect.

ChatGPT doesn't just recommend popular products, it recommends relevant ones.

If your product is:

• Local
• Specific
• Solves a niche problem

You have a better shot at standing out.

This is great news for businesses in MENA, Egypt, or specialized categories, ChatGPT wants to recommend trusted local options.

In the age of AI-driven search and product recommendations, your job isn’t to just sell.

It’s to solve.

To explain clearly.

To build trust and show up when it matters most.

At MitchDesigns, we help ecommerce brands in Egypt design product experiences that are ready for this new wave of discovery.

Not just SEO-friendly—but AI-friendly.

Because being found isn’t just about rankings anymore. It’s about clarity, trust, and value.

Let’s talk. Whether you need to restructure your online store, rewrite your product pages, or audit your trust signals, we can help.